Other carts and custom sites

What works and what doesn’t

On carts we don’t have a dedicated integration for yet (BASE, STORES, EC-CUBE, custom-built sites, and so on), installing the tracking tag gives you traffic, sources, pages, the purchase funnel, and CVR as normal. The tag counts the number of purchases automatically.

Revenue amounts are included in the numbers once you pass the amount on the order-complete page. Per-product revenue and cross-sell analysis need order line items, so they are available only on carts with a dedicated integration (see “Set up tracking” in these docs for what is covered today).

Passing the revenue amount

Under “Manage sites → Settings → Send revenue amounts”, you’ll find the code for your order-complete page. It looks like this (the values are samples).

<script>
  window.nextrise("purchase", {
    order_id: "ORDER_NUMBER",
    value: 12800,
    currency: "JPY"
  });
</script>

• Replace all three with the actual values for that order. Left as the sample, nothing is recorded (events that arrive with the sample order number are rejected).
• Place it on the order-complete (thank-you) page, after the tracking tag (n.js). Calling it before the tag has loaded won’t break anything, but after the tag is the reliable option.
• order_id is the key that prevents the same order from being counted twice. Even if the complete page is reopened, the same order number folds into one.
• Setting value to the line-item total excluding tax and shipping matches how the other platforms count.

Some carts provide order number and amount variables on the complete page (check the “order complete” screen settings in your template). If you’re not sure, contact us and we’ll guide you through it for your cart.

We keep adding carts

Automatic order import is rolled out one cart at a time. To see whether yours is covered today, open “Manage sites → Settings” in the app and look at the platform list — only carts we support appear there. Which cart comes next is decided by how many requests we receive. Send yours through Contact.